FursaPoa YWQCYouth & Women Quality Centres
Kenya · Youth & Women Quality Centres

Opportunity, a season early.

FursaPoa connects women and youth farmers with the seed, buyers, advice and markets that usually reach them too late — and gives agribusiness, buyers and county partners a clear picture of demand before the season begins.

Works on any phone — no app Consent first, always We connect people, not payments
FursaPoa
to Amina · Marimanti
What will you plant this season, and how many acres?Two months before planting
Gadam sorghum, 2 acres. Would pre-order seed if the price is fair.Amina
Gadam certified seed at Mutua Agrovet, Marimanti — KES 240/kg until 15 Mar. Reply 1 to reserve 16 kg.Matched to what you asked for
1Reserved — a promise, not a payment

The whole product, from Amina's side.

Why timing is everything

Most of what a farmer needs arrives after the decision is made

Seed reaches the agrovet after planting. The buyer appears after harvest. Advice comes after the pest. FursaPoa moves all of it earlier — so the season starts with answers, not guesses.

Before planting Demand is already known

Crop, variety, acreage and location — gathered from thousands of farmers on the phones they already own.

At planting The right seed is in the right shop

Certified offers and honest prices go where the demand actually is — and reach the farmer by SMS.

Before harvest The buyer is already known

Requirements are posted early and matched to planned volumes, so aggregation is planned, not improvised.

The idea

Listen. Organise. Connect.

A single farmer's plan is a private thought. Thousands of them, organised, become the clearest market signal in the value chain — and it belongs to the farmers first.

Listen

Farmers are asked one plain question each season, in their own language, on a basic phone — and they answer. No app, no data bundle, no login.

Organise

Thousands of answers become one clear picture: what will be planted, in what variety, in what quantity, exactly where.

Connect

Seed companies, buyers, advisors and counties act on that picture — and the offers, prices and advice travel straight back to the farmer's phone.

Then the season turns and it happens again — sharper each time, because everyone involved now has something they didn't have before.

Who it's for

One platform, and everyone gains something different from it

Each organisation sees its own view. Farmers don't log in at all — their phone is the door.

Women & youth farmers

Seed you can find, a buyer you can reach, advice that arrives in time.

Say what you'll plant, reserve seed near you, confirm delivery, and raise a problem — all by text.

SMS · USSD · WhatsApp

YWQC hubs

Run your whole farmer community from one screen.

Enrol farmers, ask the season's question, broadcast information, and close out issues.

Web dashboard

Seed companies & agro-dealers

Know the demand before you stock.

See confirmed interest by variety and location, publish certified offers, and watch reservations build.

Web dashboard

Buyers, processors & aggregators

Contract on real volumes, not estimates.

Post requirements early, follow committed supply as it grows, and plan collection with confidence.

Web dashboard

Advisory, input & insurance providers

Reach organised demand at the moment it matters.

Timed guidance on planting windows, pest alerts, spraying and cover — to the farmers it applies to.

Web dashboard

Counties, regulators & research partners

Evidence from the last mile, without exposing anyone.

Adoption, participation and seed-quality signals as trends and aggregates — never a farmer's name or number.

Aggregated insight
An invitation

Every partner who joins makes the picture clearer for all of them

This works because the whole chain is in one place. One more seed company means better prices. One more buyer means a surer market. One more county means better-aimed support. If you serve smallholder farmers in Kenya, there is a place for you here — and it takes minutes to claim it.

  • Seed companies & agro-dealers
  • Buyers, processors & aggregators
  • County agriculture departments
  • Advisory, input & insurance providers
  • Research & development partners